Tag Archives: facebook atm

Impressions or Clicks – Which Is cheapest?

The only way an advertiser knows for sure whether clicks or impressions gives the best return on the advertising spend is by trialing the same ad on both systems. Impression-based advertising displays a set number of impressions, or placements in … Continue reading

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Communicating With Your Followers – Part 1

Setting up a neat fan page and adding a little content is unlikely to build credibility with your fans on Facebook. Half a billion users means Facebook has a lot of time wasters, dud profiles, poor pages and tricksters who … Continue reading

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